Website development companies are making a fortune these days on stuff you could be doing yourself. Don’t fall prey to having someone else do for you what you can learn on your own. Get off on the right foot by reading the following tips.
Watch your use of color combinations when building your site. The text on your web pages, in particular, needs to be clear and easy to read on the colors you choose for your backgrounds. Generally speaking, it is easier on the viewer’s eyes when they see darker text on paler backgrounds, rather than the other way around. If you’re not sure what will work, show it to a someone for feedback.
Put a tagline on your site. The tagline includes a motto or clever phrase that speaks to the purpose of your business. The tagline serves to entice people to linger at your website rather than just pass through. Research shows that visitors spend roughly 8 seconds deciding if a website is worth exploring further. So make your tagline count.
Be vigilant in policing your website for content that has become obsolete or outdated. If there is content on your page highlighting an event that is already part of past history, your readers are going to abandon you quickly. Users will spend time on websites that are well-maintained, and the presence of your outdated information will tell them that your site it not being properly cared for. Put removing outdated content on your to-do list, to do every 2-4 weeks.
Never underestimate the value of a site that is simple for visitors to navigate. It should be painless to locate important links and other information. Simple menus will make navigation easy for your visitors. Have your main page links located on every page so visitors can easily go through your site.
Be aware of your background. Some sites use moving GIF images in the background which may at times be good, but mostly it just makes the text hard to read. Choose a background which complements your website, and your visitors will find it much easier to read your message.
Let users cancel actions if they desire. This could mean ordering products, opting in to an email newsletter, or returning to the homepage from deep within your site. Visitors do not appreciate not being able to cancel things that they are not interested in completing, and they may not wish to return to your site for future purchases.
Newsletters can generate repeat visits. Having customers subscribe to your newsletter allows you to send them important updates about special events, which in turn can get them to keep visiting your site. Offer the signup form as a link off to the side on your site. Make sure you have a way to keep track of who signed up. Only send out a newsletter to people who have subscribed to it, otherwise you will have angry customers.
Pop-up windows are one feature you should avoid. Although they may serve some function for your site, the average reader views them as a major irritant. When pop-up windows come up, you are quickly bringing frustration to your visitors. This may make them leave your website and not come back again.
Optimize your website for older IE versions. People usually say they hate Internet Explorer, but many people still use it. Workarounds are needed because the browser is not 100% compliant with standards. Familiarize yourself with the concept of the notorious “box model bug” which caused trouble for Internet Explorer for years.
Include text content on your link page. The content makes the link visible to the users who are on your site. If your links don’t have text content, visitors might inadvertently click the link using a keyboard shortcut.
Make sure you design your website with older Internet Explorer versions in mind. There are many people on the Internet who still utilize Internet Explorer. Many elements are not in compliance with web standards, so finding a workaround will be required. You should read up on the frustrating “box model bug” that has plagued IE for a long time.
Make sure you have enough details on your company page to allow your visitors to know more about who you are and what you can offer them. A lot of websites contain ugly, uninformative, generic “About Us” pages. Make this area of your website more exciting. Provide some insight for your visitors; tell them how and why you built your site and what goals you want it to reach for your company.
When you have a basic understanding of web design, you can start practicing what you know. These tips are here to help you do just that! All you have to personally do is read this article carefully and use what you learn.
Learning about design on the web is much easier as you practice. So, start a few pages with C++ and HTML to check whether you understand the basics. Practice has to start sometime, so get to it sooner than later.