Lots of folks advertise on their websites. However, what most fail to realize is how distracting it can be. By knowing some basic web page design elements, you can create a great page. Read on to get good advice on how to create web pages that include advertising.
Be sure to select the correct graphics when designing your website. Keep in mind how big a bitmap image is, but using PNG images work better. For images that are not photographs, use PNG format for over 256 colors. If under 256 colors, use GIF format. You can use Jpegs for photos.
Make sure your website is easily scanned. Most visitors won’t actually read everything you write and will skim for what they want. Text that is easy to read will ensure you have visitors that come back. Also, make sure to keep the most important information at the top. This will satisfy your visitors and have them coming back for more.
A simple to navigate website will retain visitors. Ensure that links are easy discovered and displayed in a prominent location. Menus also lend to easy navigation. Visitors will also be able to get around better if every sub-page has links back to your site’s primary pages.
Encourage visitors to come back to a website repeatedly, by offering them a newsletter. Giving your customers the opportunity to receive promotions, updates, or other news in their inboxes can encourage them to return. Add a signup bar on your site and use it to track the number of visitors who do so. Send the newsletter only to people who opt-in or you could get in trouble for spam!
In order for your website to be successful, it must work properly regardless of the browser that is used. You should therefore make certain that all of your web pages are thoroughly tested on a variety of browsers. Something that functions fine in Firefox, might not even appear on the screen of a computer using Internet Explorer or Chrome. Therefore, check to see that all pages display correctly in all the large browsers prior to your site going live.
When you build a website you need to quit using a lot of fonts that confuse people. You definitely want to consider what the fonts are actually going to look like on different screens and whether they are too small to read easily. Lots of sites use typefaces like Verdana since it reads well in different sizes and colors.
Make sure that there is a site feature that will allow users to seek for specific content. If visitors to your website are searching for something in particular, they will immediately look for the search box. If your site doesn’t have one, they will probably go to a website that does. Normally, the best place to include the search box is in the upper right hand corner, as that is where most visitors look for it.
Use easy to maintain navigation throughout your site. Where you locate your website’s navigation links can make a huge difference in the amount of time a visitor will spend on your site. Navigation must be simple and clear to better the user experience.
Try not too overuse graphics. Some images are necessary. However, too many are overwhelming. Graphics are not to be used for decorative purposes only. They need to add true content to the site. Also, including the “right” number of images makes it easier to navigate the site.
Give some thought to the background of your website. Some sites include complex or patterned GIF backgrounds that can make text hard to read, no matter how novel it may look. Make sure your background doesn’t detract from your content, or make it hard for your viewers to read your font.
Whatever file types you use for the graphics on your site go hand-in-hand with file size. This plays a major role in how fast your site loads. Choose GIFs and JPEGs; instead of other types of graphic files. PNG and BMP files take up a ton of bandwidth. Alter your graphics to smaller file size file types to keep load times minimal for your users.
Learn what you can about site design shortcuts so that you can use them. There are often shortcuts that can be used for just about anything when it comes to web design. For example, there are HTML codes that can let you make quick changes to your site without needing to re-upload the page.
Optimize your website to ensure fast load times. Visitors that get stuck waiting for slow pages to load will almost always leave the website. Reduce graphics, scripts and Flash consoles on your web page, optimize HTML and utilize SSI files.
Keep your topics separate. If your website covers a variety of different topics, put these topics on separate pages. Your content will be more readable to your visitors and more visible to search engines, resulting in higher rankings.
As you just read in the article above, a lot of people build websites to help them advertise and turn a profit. Ads are all different and should be placed in the right spot. Get more ad clicks and more money by using these tips.
Solicit feedback from visitors to your website. This will give you a mechanism where your visitors can let you know if something is broken, doesn’t work as well as it should or is confusing. You can encourage your visitors to come back to your site over and over by giving them the opportunity to contribute to the quality of it.