Many websites have advertisements which are placed on the site to help generate money, but unfortunately those money-makers can also be a huge distraction to visitors. If you are aware of the proper way to lay out ads on the page, you increase the likelihood that visitors actually click on them. Read on to learn some of the top website design tips in terms of ads.
Never underestimate the value of a site that is simple for visitors to navigate. Important links should be highly visible on every page. A navigation menu will also help visitors locate exactly what they’re looking for. Link back to the homepage from every other page on your site; this makes it far easier for users to get around.
Pay attention to the colors on your website to make sure they match. Be sure that your written content is clearly visible and easy to read against the background you choose. It is generally agreed upon that dark text on a light background is the easiest to read. If you are uncertain about the effectiveness of your color scheme choice, try it out on a friend and solicit feedback from them.
A good website should be compatible with multiple browsers, so you should test your website in various browsers to ensure that any visitor can view it correctly. If something works in Chrome it might not work in Firefox, for example. Test how your pages display with all major browsers prior to launch.
Incorporate a search function that lets visitors find what they need. When a visitor wants to find something specifically, they will immediately look for the search tool. If you don’t have one, they may go to another site which does. Always put the search box near the top-right corner of your pages.
Check for broken links before publishing a page. Error pages only cause visitor frustration. If you have very few links, you can check them manually. If many links, try using a link-checking program that can do the work for you quickly.
You should always make sure to implement a way that users can submit feedback to you about your website. This makes it easier to identify problem areas and to create a more user-friendly site. This lets your visitors feel like they are actively involved in your site and will want to visit again.
Optimize your website to handle computers that may be running older versions of programs like Internet Explorer 7 and 8. Although many people loathe Internet Explorer, many people surfing the Internet do it on older versions of this web browser. Workarounds are needed because the browser is not 100% compliant with standards. Specifically, read about the “box model bug” that plagued IE for years.
Avoid having pop-up windows on your website. Users hate them and they won’t add you any value. It’s likely that many of your visitors can’t even see them due to browser settings, so keep them happy and stick to one window at a time.
Be sure your website’s load times are quick and efficient. Visitors will leave your site quickly if they have to wait on something to load. Reduce the graphics on your page and limit the script and use of Flash on your page.
Make sure to check whether your site works on all Internet browsers. Every device, browser and platform will change how your website displays, which could create a bad user experience. You should find out the top five to ten browsers. Double check that your site works on every browser, and don’t forget about the mobile software as well.
See how your design does on different web browsers. Since each browser works a little differently, your coding could be interpreted differently on each one, and in some instances it could cause the website to not function properly. There are a number of resources that you can use to determine what popular web browsers should be tested. Use different browsers to test your website, even mobile web browsers.
If you feel stuck, do some Google searches to find out how others worked through it. The Internet has millions if not billions of web pages you can draw inspiration from. Look through some examples and figure out what it is you like about them. Incorporate those elements into your own site. Remember though, you still want an original design, not a potluck of other site ideas. You should always improve anything ideas you borrow.
In your website design, keep in mind that web browsers are more friendly to websites that have independent CSS pages and provide conditional loading. Testing and maintenance in the future are much easier when these techniques are employed. You will eventually have to maintain it and this will make it easy.
Many people make websites to make money off of the advertising. However, not all ads are created equally, so knowing proper placement for effective results is critical. Use these tips so that you can make them click.
Make sure you have checked for links that could possibly be broken. Make sure you do this regularly, before you even think about uploading it to the server. This is important, as visitors who click on your links expecting useful information, only to find a 404 page, will leave your site in disgust. Save yourself some headaches by making sure that everything is working as it should.