A successful and profitable website all begins with effective website design. You don’t have to go to school, you just have to learn a few simple ideas. Keep reading for some tips that take the design of your site to the next level.
Aim for page loading times of under 10 seconds. An efficient site that is nicely designed is going to load properly and quickly. Most visitors want instant gratification, so give it to them.
Utilize newsletters if you want repeat visitors. Allowing your customers to sign up for updates or important events can have them coming back for more. Stick the sign-up form in a spot that’s out of the way, such as in a sidebar, and keep good records of those who sign up. You should then only send your newsletter to people who have requested it, or individuals could sue you for unsolicited emails.
Choose the right graphic formats for your site. Many people no longer use use bitmap graphics because the files are large and take longer to load. Try GIF, PNG or JPEG files instead. For images that are not photographs, use PNG format for over 256 colors. If under 256 colors, use GIF format. For photos, JPEG images work well.
You must always include the capability to search if you are working on a large website. This is commonly located in the topmost-right corner of the screen as an empty bar, which users can insert a search term or phrase. You can add search functions to your site with Google and FreeFind.
Speed is king when it comes to webpages, so be sure that your images are loading quickly. If someone visiting your site has to wait a while in order for a page to load, it’s likely they will click off your site and leave. They probably won’t return.
If you want your website to get more visitors, take care to use relevant, up-to-date meta tags on every page of your site. You need to spend some time on creating high quality meta tags so that search engines can classify your site properly. Your website will under-perform on search engines and draw fewer visitors than it should if you use inappropriate or ill-conceived meta tags.
To help you design a nice looking website, purchase one of the many web page design programs that are on the market today. Many of these programs are user friendly and will aid you in creating a professional website quickly. Otherwise, people will not be interested in visiting your site.
It is very important that customers can navigate any website easily. The placement of your navigation links on a website plays an important part in determining how long a visitor will remain on your site. You must provide the user with easy navigation to create the right experience.
Make sure your first page is simple. People judge a site and whether they want to go further by what the initial webpage looks like. Be descriptive, but try to do so in just a few words.
Be sure to run tests early and continue to do test runs frequently. Testing early can help weed out problems before they get bigger or affect other aspects. As your site keeps growing, make sure you keep testing and improving it.
Set up your website so that people can easily search it. This is especially important if you have a large website. Place a search box visibly on your homepage that helps your visitors search single terms that may appear anywhere on your site. FreeFind and Google both offer search plugins that can easily be added to your website.
Try you best to write an informative and interesting “About Us” page. So many sites have dull, boring information on these pages. Try to write this content in an entertaining way. Give people an introduction to your own background, how you became interested in web design, your inspirations, and what your business goals are.
By implementing the techniques offered here you know that your site will be everything you desired with proven results. You may be surprised at how much you can do yourself using these tips. Why wait any longer when you can start building that online presence you have long deserved.
While you design the site, remember that it is not necessary to fill every square inch of your site with content. Using every pixel available to you can make the website feel overwhelming or cluttered. Leaving sufficient gaps between the different page elements will make people more comfortable. Sometimes, the value of blank space is equal to that of a website’s content.